Sayore,

is a fictional fashion brand I designed as a creative branding and web project. I developed the full visual identity — from the brand name and logo to the lookbook photography, colour scheme, and digital presence.

The website layout focuses on simplicity and flow, using airy spacing, soft tones, and clean typography to reflect a minimal yet youthful style.
I created mockups of product pages, a landing experience, and branded content to show how Sayore could exist as a real, modern fashion label.

This project allowed me to explore digital storytelling, UI/UX structure, and how to communicate a strong brand personality online.